Typically, most web sites have a home page that serves as the virtual “face” of your business and greets all visitors who arrive via the front door.
The home page of your site is important, because it is generally the first page a visitor sees when they arrive on your site if they type in your domain name on their web browser, or navigate to your website from a search engine or directory.
The home page can also act as a landing page to attract your visitors’ attention, provide information to visitors about who you are, what you do and also to help them navigate to important sections of your site.
In a traditional website, the home page and its content are normally “fixed” to a specific home page file (e.g. www.mywebsite.com/index.html), so if you want your visitors to see different content on the main page when they arrive on your site via the main URL (i.e. www.mywebsite.com), you would need to edit the content of the page itself, or log into your server and change file names.
WordPress makes this process easier for users, especially for those who don’t want to mess around with stuff like editing page code in server files.
By default, WordPress acts as a “blog” and presents a dynamic list of recently-published posts, with the post titles and an excerpt of the content displayed for each article published, and links pointing to separate pages where your visitors can then continue access the full article (e.g. “click here to continue reading” …).
With WordPress, however, you are given the flexibility to create as many pages as you want and then specify which of these pages you want to assign to be the static page your website visitors will see.
Better still, you can also change the home page of your site as often as you like, without touching the content, simply by creating a number of different pages you can point to as the site’s static page, and then selecting the one you want to show as your home page.
This feature is useful for many reasons. For example, you may want visitors arriving on your site’s home page to:
- Watch a video
- Read an important notice on a separate page before navigating to other sections of your site
- Promote a different “book of the month” each month, or “product of the month”
- Promote seasonal offers (e.g. a “Back To School” themed offer as the beginning of the school year approaches)
- View different sections of your e-commerce catalog at regularly-spaced intervals (e.g. quarterly), or special occasions (e.g. themed events happening in your area)
- View information on “split-test” sales pages (create two or more sales pages with similar content to test different page elements, e.g. headlines or sales copy, pricing and bonuses, different layout, etc., then show one version as the home page for a certain period of time and then run the other version for the same period of time to see which page delivers better conversions)
- Or even land on a “pre-launch” page if your site hasn’t officially gone live yet!
Learn how to easily create a static home page in WordPress.
How To Make A WordPress Page Your Home Page: Step-By-Step Tutorial
To easily create a static WordPress home page., log into your site, then go to your navigation menu and select Settings > Reading …
In the Reading Settings screen, change the following:
- Front page displays: select “A static page …”
- Front page: Click on the drop down menu and choose the page you want to set as your Home Page (you can choose any of the pages listed in the dropdown menu)
Click the Save button when finished to update your settings and change the home page …
After saving, click on Visit Site (tip: right-click and open the link in a new tab to view the homepage in a new browser window without leaving your WP dashboard) …
The page you selected in Front page displays > A static page should now show as your site’s home page …
You can change the home page for your site as many times as you want, simply by repeating the above process and selecting another page from the dropdown menu …
Your newly-chosen page will be instantly assigned to be the new home page of your site …
When you select any page as the homepage of your site, WordPress reassigns the domain root to the URL of the page.
What this means is that if you select the page with the following URL your home page:
The above page will automatically be given the following URL for as long as it remains the home page:
If you type the “old” URL of the page you have now specified as the new home page into your browser, WordPress will direct you back to the home page.
Also, if you choose another page to be the static home page, WordPress reassigns the old home page back to its original URL …
Congratulations! Now you know how to make a WordPress page your home page.
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